Expertise Value Assessment
10 statements · About 3 minutes · Results shown immediately
Your responses remain with GB17. You will not be added to an automated sales sequence.
What you will receive
Your overall score and where your company stands
Your scores for Clarity, Credibility, and Continuity
The area to address first, with a practical starting point
Why this matters now
AI is reducing the time it takes to deliver research, analysis, software, and coordination. Clients are noticing, and many expect those savings to appear at renewal. At the same time, buyers are creating shortlists earlier, often by asking AI assistants before they speak with anyone. Companies whose expertise is not clearly visible may find that faster delivery weakens their position rather than strengthening their margin.
Who it is for
CEOs, founders, revenue, practice, and marketing leaders at B2B tech, IT services, and consulting companies.
What it measures
Clarity: whether buyers can quickly understand what you offer, the outcome they receive, and what sets your expertise apart
Credibility: whether evidence supports the value for the whole buying group, and your sales team can justify it
Continuity: whether every team communicates the same value narrative, and it is visible where buyers look, including AI search
Frequently asked questions
We work with leaders of B2B tech and consulting companies to bridge the gap between what they know, what they communicate, and what clients understand, helping turn their expertise into growth.